What if your boss doesn't understand or care about marketing?
Can anything be done when your boss doesn't understand the work your team dedicates their days to? Kyle & Jeff discuss, and offer three (and a half) steps you can take to build alignment with your marketing-oblivious boss.
Can anything be done when your boss doesn't understand the work your team dedicates their days to? Kyle & Jeff discuss, and offer three (and a half) steps you can take to build alignment with your marketing-oblivious boss.