Have we lost sight of the craft of marketing?

Has our focus on tools, data, and execution caused us to lose sight of the craft of marketing? What even is the craft of marketing? P.S. - It would mean a lot if you could answer our quick, three-question survey at https://unreactive.io

Has our focus on tools, data, and execution caused us to lose sight of the craft of marketing? What even is the craft of marketing?


P.S. - It would mean a lot if you could answer our quick, three-question survey at https://unreactive.io

Have we lost sight of the craft of marketing?
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